Choosing Products for Virtual Try-On

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Product Management

Looksy auto-enables all products by default. You don’t need to manually enable anything—the app works on all product pages immediately after you enable the app embed.

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When to Disable Products

Most stores can leave all products enabled. Disable products only if:

1. Revealing garments – Lingerie, swimwear, and very revealing clothing may fail to generate results (protection against misuse)
2. Poor image quality – Products with very low-quality images produce poor results
3. Non-fashion items – Products where visualization doesn’t add value

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How to Disable Specific Products

Go to Products in your Looksy admin:

1. Find the product you want to disable
2. Toggle it off
3. Save changes

The “Try On” button will no longer appear on that product page.

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Select Specific Products Only

If you prefer to enable try-on on only certain products:

1. Go to Products in your Looksy admin
2. Click Disable All
3. Enable only the products you want
4. Save changes

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What Works with Looksy

Looksy works on all product types:

• Apparel – Tops, dresses, outerwear, activewear
• Accessories – Jewelry, bags, scarves
• Footwear – Shoes, boots, sneakers
• Any fashion item – The AI adapts to any product

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Which Products Benefit Most

Focus virtual try-on on products where customers struggle with visualization:

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High-Impact Categories

• Items with unique cuts or styles
• Products customers haven’t seen on real people
• New releases or seasonal collections
• Products with above-average return rates (style-related, not sizing)

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Style vs. Sizing

Virtual try-on reduces style-related returns (doesn’t look as expected, color doesn’t suit, style doesn’t match). It doesn’t solve sizing issues.

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Product Selection Strategy

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Two Approaches: All Products vs. Selective Enablement

Approach 1: Enable Everything (Recommended)

• Fastest setup: Works on all products immediately
• Let customers decide where it’s valuable
• Disable only problematic products (revealing items)
• Monitor analytics to see what works

Approach 2: Start Small, Expand Strategically

• Test with top 5-10 products first
• Validate results and engagement
• Expand based on data
• Good for risk-averse merchants

Most merchants should use Approach 1. Use Approach 2 only if you want to test first before full rollout.

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How to Choose Your First Products (Approach 2)

If you prefer to test with a limited set first, follow this framework:

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Framework: Start with 5 Bestsellers

Step 1: Identify Your Top 5 Products by Sales Volume Use Shopify analytics to find your bestsellers:

1. Go to Analytics → Reports → Sales by product
2. Look at last 30-60 days
3. Identify top 5 products by revenue or units sold
4. Prioritize products with:
   • High traffic (product page views)
   • Good product images (clear, multiple angles)
   • Above-average return rates (style-related)

Why bestsellers?

• Highest traffic = most customers will see the feature
• Proven demand = conversion lift has bigger revenue impact
• Existing data = easier to measure results

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Step 2: Test for 1 Week Enable virtual try-on on your top 5 products and monitor: Key metrics to track:

• Try-on engagement rate: Target 15-25% (customers who click “Try On”)
• Credit usage: How many credits per day?
• Customer feedback: Any comments or support tickets?
• Early conversion data: Are try-on users buying?

What good performance looks like:

• 15-25% engagement rate
• 10-20 try-ons per day (varies by traffic)
• Positive or neutral customer feedback
• No technical issues

What poor performance looks like:

• < 10% engagement rate
• Very few try-ons despite high traffic
• Complaints about button placement or quality
• Technical errors

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Step 3: Expand Based on Data After 1 week, decide next steps based on results: If engagement > 20%: Expand Aggressively

• Enable 10-20 more products immediately
• Focus on similar categories (if top products are dresses, add more dresses)
• Or enable all products (fastest path to full rollout)

If engagement 10-20%: Optimize and Expand

• Add multiple product angles (up to 4 images per product)
• Test different button text or colors
• Enable 5-10 more products in high-performing categories
• Monitor for another week

If engagement < 10%: Investigate Before Expanding

• Check product image quality
• Verify button is visible (not hidden or too small)
• Test on mobile (70%+ of traffic is mobile)
• Consider better promotion (homepage banner, email)
• Enable 2-3 more products to see if issue is product-specific

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Category Priority Matrix

Not all product categories perform equally. Focus on categories with highest potential impact: Priority 1 (Start Here): Highest engagement and biggest impact on returns Priority 2 (Add Next): Good engagement, solid return reduction Priority 3 (Test Later): Lower engagement, but some benefit

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Expansion Timeline Example

Week 1: Test Phase

• Enable top 5 bestsellers
• Monitor engagement and usage
• Gather feedback

Week 2: First Expansion

• If results are good (> 15% engagement): Enable 10 more products in Priority 1 categories
• If results are mixed (10-15% engagement): Optimize images, enable 5 more products
• If results are poor (< 10%): Investigate issues, hold on expansion

Week 3-4: Scale Phase

• Enable all Priority 1 products (dresses, tops, activewear)
• Add Priority 2 products (outerwear, jackets, casual shirts)
• Consider enabling all products if performance is strong

Month 2+: Full Rollout

• Enable all products (or all except revealing items)
• Focus on optimization (better images, promotion)
• Use analytics to identify top performers

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Data-Driven Decision Making

Use analytics to guide expansion:

1. Check engagement by product:
   • Looksy Dashboard → Analytics → Top Products
   • Which products have highest try-on rates?
   • Enable more products in those categories
2. Monitor credit usage:
   • Looksy Dashboard → Analytics → Credits
   • How many try-ons per day?
   • Is usage growing or plateauing?
3. Track conversion impact:
   • Compare conversion rates: products with try-on vs. without
   • Focus expansion on categories with highest lift
4. Identify low performers:
   • Products with < 5% engagement after 2 weeks
   • Consider disabling or improving product images
   • Or leave enabled (no downside, costs nothing)

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Disable Revealing Products

If you sell revealing garments:

1. Go to Products in admin
2. Find lingerie, swimwear, or very revealing items
3. Disable them individually
4. This prevents generation failures due to misuse protection

Why disable revealing products?

• AI model has safeguards against misuse
• Very revealing garments may fail to generate
• Better to disable than have customers see errors

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Testing Your Products

After enabling try-on:

1. Visit product pages on your live store
2. Click “Try On” and test with your own photo
3. Check that results look realistic
4. Verify the button appears where expected

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Optimizing by Category

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Track Performance

Use your analytics dashboard to see:

• Which products get the most try-ons
• Which categories drive the most engagement
• Conversion rates by product type

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Scale Based on Data

• Focus promotion on high-engagement categories
• Add new products to collections that perform well
• Consider disabling products with very low engagement (if any)

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Product Image Guidelines

Better images = better results. Optimize your product photos:

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What Helps

• Higher resolution helps – More detail for the AI (but not required)
• Multiple angles – Up to 4 images per product for better context
• Detail shots – Close-ups of texture and material
• Any background works – Plain, complex, or busy backgrounds all work

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What the AI Needs

The model works with any images. What helps accuracy:

• Multiple angles (max 4 images)
• Detail shots showing texture
• Clear visibility of unique features

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Common Questions

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Next Steps