Quick answer: Looksy or Icona?

Choose Icona if you want an apparel-first toolkit with size charts, Try-on Studio, email capture and promotional popups. Choose Looksy if live video try-on, outfit building, bundles, Shopify Flow follow-up and purchase analytics are more important.

Where Icona stands out

Icona covers tops, bottoms and full-body apparel try-on, then layers in size charts, a merchant Try-on Studio, email capture, popups, discounts and branding controls. It currently carries Shopify’s Built for Shopify badge and publishes a free plan plus seven-day paid-plan trials.

Where Looksy differs

Looksy’s listing adds live video try-on, outfit building, bundles and upsells, size help, Klaviyo or Shopify Flow follow-up, and analytics that connect try-on activity to carts and purchases.

What to verify before installing

• Confirm how many try-ons, images, sessions or credits your product mix will use, including overages.

• Test the theme block or widget on desktop and mobile before expanding it across the catalog.

• Read the current privacy and data-handling terms for shopper photos and generated results.

• Measure engagement, cart and purchase behavior on your own catalog; vendor ROI claims are not independent proof.