Looksy vs GenLook
Looksy vs GenLook: Shopify virtual try-on compared
GenLook combines photo try-on with AI Studio, lead capture and funnel analytics. Looksy combines photo and live video try-on with outfits, bundles, size help, follow-up and purchase analytics.
Try it on your own catalog before you decide
A comparison table only gets you so far. The free plan gives you unlimited try-ons on your own products, so you can judge the output instead of reading about it.
— The Free plan gives you unlimited try-ons, no card needed.
— Installs as a Shopify theme app extension, with no theme code to edit.
— Works with the product photos you already have.
— Uninstalls cleanly from Shopify at any time.
Install free on Shopify
Area | Looksy | GenLook |
|---|---|---|
Best fit | Live try-on and merchandising | Photo VTO plus lead and content tools |
Shopper try-on | Photo and live video | Photo-based AI try-on |
Free access | Unlimited try-ons | 10 try-ons/month |
Entry paid plan | $14.99/month for 100 credits | $19.99/month for 100 try-ons |
Merchant content | Outfit building and store merchandising | GenLook Studio for AI images |
Marketing and analytics | Klaviyo, Shopify Flow, try-on and purchase analytics | Lead capture, funnel analytics, Klaviyo and Flow |
Quick answer: Looksy or GenLook?
Choose GenLook if you want photo try-on, merchant AI image generation, lead capture and funnel analytics in one app. Choose Looksy if live video try-on, outfits, bundles, size help, Klaviyo or Flow follow-up, and purchase analytics are closer to your roadmap.
Where GenLook stands out
GenLook’s current listing is a mature commerce toolkit: photo try-on, a configurable widget, lead capture, funnel analytics and GenLook Studio for merchant image generation. It works with Shopify Flow and Klaviyo and currently carries Shopify’s Built for Shopify badge.
Where Looksy differs
Looksy’s listing now includes both photo and live video try-on, outfit building, bundles and upsells, size help, Klaviyo or Shopify Flow follow-up, and analytics that connect try-on activity with carts and purchases. That is a different emphasis, not a comparative performance claim.
What to verify before installing
Confirm how many try-ons, images, sessions or credits your product mix will use, including overages.
Test the theme block or widget on desktop and mobile before expanding it across the catalog.
Read the current privacy and data-handling terms for shopper photos and generated results.
Measure engagement, cart and purchase behavior on your own catalog; vendor ROI claims are not independent proof.
Which option fits your store?
GenLook is a strong choice when merchant image creation and lead-generation tooling matter alongside VTO. Looksy is a strong choice when live video, outfit merchandising, size help and order-level follow-up matter more.
Frequently asked questions
Is GenLook free?
GenLook currently lists 10 free try-ons per month, then plans from $19.99 per month. Looksy lists unlimited free try-ons and paid plans from $14.99 per month. Both publish usage-based allowances and overages.
What is the main difference between Looksy and GenLook?
GenLook combines photo try-on with AI Studio, lead capture and funnel analytics. Looksy adds live video, outfits, bundles, size help, Klaviyo or Shopify Flow follow-up, and purchase analytics.
Can I evaluate both on Shopify?
Yes. Start with a small product set and compare setup, shopper usage and downstream cart or purchase behavior. Looksy’s current listing includes a free plan; check GenLook’s listing for its current trial or free allowance.
Sources and review date
Reviewed 27 July 2026. This comparison uses the public Shopify App Store listings for both products. Pricing, allowances, badges and feature descriptions can change.
GenLook on the Shopify App Store
Looksy on the Shopify App Store
Explore Looksy features
See Looksy pricing
Explore Looksy integrations
Compare Looksy with other try-on apps
Every comparison we have written, with the sources and review date on each one.
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See Looksy on your own products.
Install free, run unlimited try-ons on your own catalog, and see how Looksy fits your store.